E-commerce The Basics
Customised e-commerce systems are one of our core strengths at Friday Media. We offer an extensive range of options to provide you with a unique and compelling online retail presence.
Even the simplest e-commerce systems consist of five key elements:
- Product catalogue is a representation of your products or services allowing online shoppers to browse and compare
- Shopping cart allows customers to save or ‘set aside’ items for purchase
- Membership manager records purchase and delivery details for each shopper, creating a valuable future marketing database
- Order manager manages the order process and provides information to the payment gateway
- Payment gateway processes the payment and notifies the order manager of the success or failure of each transaction
At Friday Media we do not sell off-the shelf solutions. Each of our e-commerce modules is fully customisable, enabling us to better meet your specific online business requirements.
